LifeUp Productions is a multidisciplinary digital media production company with a focus on web based film, founded by Jon McFarlane, Christopher Muir, Joseph Thomas and John McMurtrie. Since it began in early 2011, LifeUp Productions has produced multiple award winning short films and worked with some of the worlds leading companies, providing content for the web and deliverables to multi platform devices.
WHY CHOOSE LIFEUP PRODUCTIONS?
LifeUp Productions is with you every step of the from concept to continued support on how to best utilise your video. Trust, Quality and Creativity are our three main pillars and the backbone of our strategy. From the start we want to make sure that the video you want is the video you need and that what you have in mind fits within your remit of distribution. We are not here as a marketing company but our technical expertise allow us to craft video that sits perfectly in the place its meant to be, whether that be Facebook, Twitter, YouTube or embedded on your website.
When it comes to business on the web no video is a one stop shop across all platforms and each has to be tailored to a specific type of viewer. This is different from audience and can often span across various demographics. Careful planning can however make this not only feasible but economic, benefiting any marketing strategy, especially across social networks/platforms.
“Professionally produced video optimized for eCommerce outperforms user-generated video (UGC video) by 30%, delivering a 24.7% lift as compared with an 18.7% lift for the UGC video.”
Winner of Best Film 2013 – Glasgow 48 Hour Film Project 2013
Audience Award – Glasgow 48 Hour Film Project 2013
Best Actor – Glasgow 48 Hour Film Project 2013
Best Musical Score – Edinburgh 48 Hour Film Project 2013
Best Actor - Edinburgh 48 Hour Film Project 2013
Best Production Design - Glasgow 48 Hour Film Project 2012
Best Directing - Edinburgh 48 Hour Film Project 2012
Best Cinematography - Edinburgh 48 Hour Film Project 2012
Audience Award - Edinburgh 48 Hour Film Project 2012
Winner of Best Film 2011 - Glasgow 48 Hour Film Project 2011
Best Writing - Glasgow 48 Hour Film Project 2011
Best Graphics - Glasgow 48 Hour Film Project 2011
Audience award - Glasgow 48 Hour Film Project 2011
LifeUp Productions has lectured and attended conferences as a panel member, including the prestigious Technology Strategy Board, as a specialist in multi platform technology and digital media.